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Project

  • Gastronomic festival “O, da! Eda!” — the biggest gastronomic event in Russia.
  • 2017, 2018

Task

Communication support for “O,da! Eda!” festivals in Moscow and Abrau Durso.

Result

  • PR-support for the festivals: about 300 publications in media and 20,000,000 total reach for each event.
  • Attraction of the major information partners from different segments of media.
  • Organization and management of events in collaboration with the media as a part of festival.
  • Accompanying TV reporters and organization of press-coverage of festivals.
  • Press-tours of federal media to the festivals in Abrau Durso and St Petersburg.
  • Participation in the development of the global agenda of the festivals in Russia (11 events) in 2018.